Bikes
Shop the latest road, gravel, mountain, and electric bikes from Specialized, Norco, Felt and more.
Apparel
Enjoy your next ride to the fullest with high quality, comfortable and stylish cycling apparel.
Gift Cards
Doing some last minute shopping? Make life easy on yourself and get them a Bike Masters gift card!
Train Smart With Bike Masters
Join us at Bike Masters for an indoor cycling experience this fall and winter to maintain your fitness and set the foundation for next year.
New Bikes For The New Year
Specialized Allez
Specialized Turbo Men's Turbo Vado 1.0
Specialized Diverge E5 Elite
Specialized Women's Diverge Expert X1
Specialized Turbo Como 3.0 650b
Specialized Riprock 20
Specialized S-Works Shiv S-Works Disc Di2
Specialized Roll Sport Low Entry
Specialized Roubaix Comp Ultegra Di2
Felt Bicycles IA Advanced Ultegra Di2
Our Services
Bike Fit
Feel better on every ride with a bike tailored to fit your body and riding style.
Your Omaha Bike Shop
Since 2000, we've been proudly serving all groups of cyclists; first-timers and veterans, road and mountain enthusiasts, and recreation and transportation cyclists.
With a brand new brick and mortar location in Elkhorn as well as a comprehensive online catalog, we’re here to help you enjoy your riding experience.